Etichub for Veralab

Behind the Scenes of Communication in Cosmetic Testing On April 1st, Etichub opened the doors of its laboratories to Veralab and a group of talents for a special event focused on the importance of accurate communication in cosmetics—starting with a deep understanding of what lies behind efficacy testing. At Etichub, we believe that transparent and […]

Packaging and the Waste No Waste Perspective

In our contribution on Beauty Horizon, we address the topic of sustainability in packaging, a fundamental aspect in the fight against pollution and climate change. In Europe, packaging waste management is becoming increasingly crucial, with the European Union committing to progressively reduce waste production and promote more sustainable solutions. The new Packaging and Packaging Waste […]

Etichub at Cosmoprof 2025

Cosmoprof worldwide Bologna is the reference event for the beauty and cosmetics industry, a unique opportunity to discover the latest innovations and trends in the sector. Like every year, Etichub will be present at the event, providing an important opportunity to connect with other industry leaders and foster the exchange of ideas. Regenerative Beauty: Supply […]

Etichub on Repubblica: Research and Innovation in Cosmetics

Etichub su Il Sole 24 Ore

Cosmetics have strong scientific, ethical, and social value for Etichub. This was discussed by our CEO, Dr. Mariella Bleve, in an interview with Repubblica: “Everyone uses cosmetic products to some extent, from children to the elderly – explains the co-founder – that’s why the approach must be critical, rigorous, and transparent. Behind every product, there […]

Etichub on Il Sole 24 Ore: Innovation and Growth in the Cosmetic Sector

Etichub was featured in a recent interview with Il Sole 24 Ore, where our CEO, Dr. Mariella Bleve, highlighted the company’s growth journey and Etichub’s innovative role in the cosmetic sector and applied research. A Winning Model Between Science and Industry During the interview, Dr. Bleve emphasized how Etichub continues to establish itself as a […]

Storie di Ordinaria Sostenibilità – Beauty Horizon 1/2025

Etichub & Sostenibilità

New year, same column: our journey on Beauty Horizon continues and this time we have analyzed how 2024 marked a turning point for the Italian cosmetics sector in terms of sustainability. Italian companies are increasingly committed to researching innovative solutions to reduce environmental impact, with the goal of adopting ever more sustainable practices that are […]

The Future Between Well-Aging, Pro-Aging, and Longevity

test antiage cosmetica

With the increasing demand for anti-aging products, it is essential to adapt testing methods to the latest scientific discoveries and the evolving needs of consumers. Our laboratories propose an innovative approach that embraces the new philosophy of well-aging, pro-aging, and longevity, moving beyond the traditional concept of anti-aging. It is no longer about fighting aging, […]

Storie di Ordinaria Sostenibilità – Beauty Horizon 4/2024

A Journey between Ethics and Olfactory Aesthetics The perfume industry is undergoing a significant transformation, striving to make fragrances more sustainable. Today, behind every bottle of perfume and every packaging, there is a delicate balance between luxury and responsibility, where every ingredient has a unique story and every choice has a significant impact on the […]

Etichub will Attend Making Cosmetics 2024

Join Us to Discover the Latest in Cosmetic Innovation Etichub is thrilled to announce our participation in Making Cosmetics 2024, one of the most prominent events for the cosmetic industry. This year’s event, scheduled for November 20–21, 2024, in Milan, presents an invaluable opportunity to explore cutting-edge solutions, technologies, and innovative ingredients in cosmetic and […]

Our Stand on Sustainability in the Cosmetic Industry

Our Marketing Specialist, Dr. Grignani, was featured as a panelist in the discussion on sustainability within the cosmetics industry, with her insights published in issue 5/2024 of HPC Today, a journal by TKS. This participation marks an essential opportunity for us to demonstrate, through our expertise and experience, how evolving European regulations, combined with the […]