Etichub Wins “Best Innovative Product” Award at Polo Innovation Day

We are thrilled to announce that Etichub has won the “Best Innovative Product” award at the Polo Innovation Day, a premier event in the cosmetics sector organized by Polo della Cosmesi. This award is not only a significant achievement for Etichub but also a testament to our ongoing commitment to innovation and research in the […]
Dermalsync®: Etichub’s Innovative Skincare Technology

We are proud to announce that Etichub has filed a European patent for Dermalsync®, a groundbreaking innovation in skincare treatment. This advanced technology is specifically designed to recognize and adapt to the natural monthly changes in women’s skin, providing a highly personalized solution. Dermalsync® is the result of extensive research conducted by Etichub and a […]
Etichub at Polo Innovation Day 2024

Etichub is excited to participate once again in Polo Innovation Day 2024! This annual event dedicated to innovation in the cosmetics sector is an exceptional opportunity to explore the latest market trends and innovations. Don’t miss the chance to meet us and discover our innovative solutions in ingredient and product testing, along with our comprehensive […]
New Partnership Between Etichub and Italcam

We are excited to announce a new partnership between Etichub and Italcam, the Italian Chamber of Commerce in São Paulo, which facilitates connections with Brazil and supports businesses and institutions in their internationalization processes, creating concrete business opportunities. This initiative arises from a valuable collaboration mediated by AIB (Associazione Italia Brasile), a cultural association dedicated […]
Skin Summer School 2024

Unlock the Future of Sustainable Cosmetics with a Focus on Safety and Efficacy The Skin Summer School, a leading event in the cosmetics industry and a must-attend for technicians, professionals, and students alike, will return to Pavia from June 17 to 19.Unlock the Future of Sustainable Cosmetics: the theme for the twelfth edition is “Unlock […]
Etichub Wins the Seventh Edition of Univenture 2021!

Univenture is a competition in Pavia that rewards innovators, organized by the Third Mission of the University of Pavia and MIBE, the Master’s Degree Program in International Business and Entrepreneurship, with financial support from the Municipality of Pavia. The official award ceremony took place on April 6 in the Council Chamber of the Municipality of […]
A Journey Towards Sustainable Cosmetics

SOS – Storie di Ordinaria Sostenibilità in Beauty Horizons 2024 The column “SOS – Stories of Ordinary Sustainability,” curated by Etichub in Beauty Horizons 2024, continues to delve into the realm of sustainable cosmetics. From Inspiration to Action The starting point is clear: while it’s easy to be captivated by the idea of sustainable products, […]
Supporting Haircare Claims: Introducing the Hair Morphology Tester

The beauty and personal care industry is constantly evolving, generating an increasing demand for innovative techniques that can substantiate product claims for hair care. These techniques must conduct in-depth analyses of various hair types and conditions to cover a wide range of benefits offered by cosmetic products. The daily challenge lies in providing accurate and […]
Long-Lasting Cosmetic Products

Performance, Quality, and Safety Testing for Unbeatable Results Long-lasting cosmetics have become essential allies in daily routines, as consumers increasingly seek intense color and endurance that lasts all day. With the evolution of formulations, the need for new testing protocols and efficacy evaluations to verify product claims has only grown. What Challenges Lie Ahead for […]
Storie di ordinaria Sostenibilità – Beauty Horizon 5/2023

Packaging & Sustainability Packaging plays a fundamental role in the cosmetics industry as it can determine the success or failure of a product. It is now undeniable that packaging must not only be functional and practical but must also have a strong visual impact, so it stands out within a store or online showcase. From […]